Privacy Policy

PRIVACY POLICY (GDPR)

Last updated: 17.02.2026

This Privacy Policy explains how we collect, use, process, and protect your personal data when you visit our website or make a purchase in our online shop.

We process personal data in accordance with the General Data Protection Regulation (GDPR).

1. Data Controller

The data controller responsible for processing your personal data is:

TrailCraft Cyprus (Operated by Cyprec IT Solutions Ltd)

Director: Pavlos Batziakas

Registered Address:

Saixpir 14, Minda Hariklea Court 401

6027 Larnaca

Republic of Cyprus

Company Registration Number: 451497

VAT Number: 60026458G

Contact:

Pavlos Batziakas

Email: info@trailcraft.eu

Phone: +49 176 22359263

2. Collection of Personal Data

We collect personal data when you:

visit our website
place an order in our online shop
contact us via email or contact forms

The personal data collected may include:

name
billing and shipping address
email address
phone number
payment and order information
IP address and device information

3. Use of Personal Data

We process personal data for the following purposes:

processing and fulfilling orders
delivering products and services
handling payments and refunds
communicating with customers
complying with legal and tax obligations
improving website functionality and user experience
measuring and optimizing advertising performance (where consent is required and has been given)

4. Legal Basis for Processing

Personal data is processed on the basis of:

performance of a contract
compliance with legal obligations
consent given by the user (e.g. cookies, marketing technologies)
legitimate business interests (e.g. website security, fraud prevention, service improvement)

5. Sharing of Personal Data

We may share personal data with third parties only when necessary, including:

payment service providers
shipping and logistics partners
IT, hosting, and platform providers (e.g. Ecwid)
accounting or legal service providers

All third parties are required to process personal data in compliance with GDPR where applicable. We do not sell personal data to third parties.

6. Cookies and Tracking Technologies (GA4 & Google Ads)

Our website uses cookies and similar technologies to ensure proper functionality and, depending on your choices, to analyze usage and measure advertising performance.

We use:

Google Analytics 4 (GA4) to understand how visitors use our website and to improve user experience.
Google Ads to measure advertising performance. We also use remarketing to show ads to users who have interacted with our website, where this is enabled based on your consent choices.

Cookies may include:

essential cookies (required for website operation)
functional cookies
analytics cookies
marketing cookies

Analytics and marketing cookies are used only according to your selection in the cookie consent banner (where consent is required). You can manage or withdraw your cookie consent at any time via the cookie consent banner.

International data transfers:

Google may process data in countries outside the EU/EEA (including the United States). Where required, we rely on appropriate safeguards for such transfers (e.g., Standard Contractual Clauses and other applicable mechanisms).

We may use additional service providers in the future (e.g., analytics, marketing, customer support). Where required, these services will be integrated through the cookie consent mechanism.